distinctively a people’s paper, and is not the organ of any party,
class, or corporation. Announce that you will publish letters from
anybody, regardless of grammar, sentiment, or position, with the only
limitation of decency and personality. Advocate persistently cheap and
honest public service. Let one of your mottoes be: “A penny a letter and
a penny a mile,” that is, the conviction that a letter ought to be sent
anywhere in the United States for a penny, and that a man ought to be
able to travel all over the country at the rate of a penny a mile. Have
such mottoes as: “All the People Well Off,” “Equal Rights for
Everybody,” “No Nepotism, no Partiality, no ‘Pulls.’”