STARTING IN BUSINESS.
Why Men Fail--Luck on the side of Pluck--Marking the Day’s Profits
Before they Begin--No Diamond Like the Eye--The Man Who Takes His
Bank to Bed With Him--The Two Hands of Fortune.
Many men fail because they undertake a business without considering
whether there is room for it; others because they do not thoroughly
establish themselves in the place, making no effort to get a
constituency; and yet others because they do not keep the goods that are
in demand, or do not renew the stock sufficiently quick, or do not
present their goods in an attractive way. Such causes of success or
failure as are in the line of this work will now be considered. Here are
the rules of an old merchant which he would take for his guidance were
he to start anew in business: